Advertising is a part of doing business…and no matter your industry, if you want to keep your business sustainable, some of your operating budget needs to include spending money on generating new customers. And, advertising is an important component of your overall marketing strategy. As the old saying goes, “You have to spend money to READ MORE
Posts by support4biz
FREE National Small Business Week Virtual Conference
As I spoke mentioned in my post, Free and Low-Cost Small Business Consulting & Training, there is a plethora of valuable FREE training available for small business owners…and I am a firm believer in “never stop learning!” One of the best source of guidance for small businesses is SCORE – Service Corps of Retired Executives. READ MORE
Is Your Data Ready for an Emergency?
If there was an emergency, is your computer data protected? Imagine if there was a power surge, a natural disaster, or your computer was infected with a ransomware virus. Is there anything on your computer that is irreplaceable? If so, you need to seriously consider protecting your data before disaster strikes. There are a couple READ MORE
National Mom and Pop Business Owners Day
Did you know March 29th is National Mom and Pop Business Owners Day? Who knew we had a day?! (Though, I shouldn’t be surprised, as it seems there is a day for everything. Just Google a subject, and you can find something to celebrate every day!) Anyway, I think it is a great thing to READ MORE
Determine Your Profitable Pricing
In our last ‘Tips & Tricks’ issue, we discussed The Danger of Competing On Price Alone. We warned against using your pricing strategy alone to be competitive; however, we did not discuss how to set your pricing. For some, this is easy to calculate. For others, it takes some trial and error, to learn what READ MORE